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Mobile Advertising is on the Rise

Mobile advertising is still considered a newer platform for advertisers and businesses are just starting to make their way onto the band wagon of its ad platform, but already we are seeing record numbers of ad revenue from mobile ads. … Read More

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New Digital Media Trend: Analytics Transparency

Most Online Publishers are a little dated when it comes to providing back end analytics to help advertiser’s ROI. If they do offer the service it usually comes at a price/ revenue to the publisher and is a separate thing … Read More

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Staying Ahead of the Curve – Mobile First Strategies

2012 brought many new big developments to the world of advertising. We saw a redesign and heavy push for mobile advertising from Facebook, new advertising platforms from Google including a new app space from google, and many other online publishers … Read More

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